Stand Out & Live a Colorful Life!
Ashley Brace
Ashley has been a stylist in the Charleston area for 13 years! She attended cosmetology school simultaneously while in business school at Charleston Southern University. She lives right here in Hanahan and is so excited to serve her local community.
Ashley has a major passion for hair color, hence the salon name Theory, and that passion has taken her all over the US both as a student AND instructor of various color classes. Hopefully you like having your photo taken because she loves sharing hair transformations via her social media @charlestoncolorist to her 11k+ followers! Feel free to ask any haircare questions while in her chair as educating her guests is also a major passion of hers.
As a mother of 4 young children and a salon owner, Ashley stays pretty busy so be sure to book your appointments NOW since she tends to book out quite a while!
Kristen O’Neill
Kristen lived and worked as a stylist in NY before moving to SC in 2014. She has now been a stylist in the Charleston area for the past 4 years. She resides in Summerville with her family, but is enjoying all Hanahan has to offer!
Kristen is passionate about all thing beauty related with specialties in upstyling and make-up though she also loves doing color and Brazilian blowouts. Check out her work on instagram @bobbies_and_blush.
She loves the time she gets to spend with her guests in her chair so book your appointment TODAY and come have a seat!
Alyssa Cabit
Alyssa worked in TN as a stylist before moving to Charleston, SC to be closer to family and for her husbands job. She loves color guests, cutting, is great with special events and making you feel absolutely amazing.
She’s kind, and will help you to relax while you are in the salon for your visit! We are thankful to have her at Theory collective.
Definitely check out her instagram @hairbyalyssacabit to see what she has been up to!
Kenna Adkins
Kenna is from Summerville, SC. She is a graduate of Fort Dorchester and she loves all things curly hair as she is a curly queen herself!
She attended Paul Mitchell the school, and has worked with Theory since early 2023. She is so kind and takes her time to listen to what our guests want.
Kenna would love to meet you and serve your needs for all things color, cuts, and curly hair questions.
Follow her on instagram @stylesby.kennarose
Madelyn Driggers
Madelyn graduated from Paul Mitchell in September and recently became state board certified. After two years as an associate at Theory Collective, she is excited to take on her own clients!
Her passions are blonding and creating lived-in colors. She is also certified in spray tanning and extensions! Outside of work, you can find her enjoying a good book or hunting for great deals at TJ Maxx and Ross.
She can’t wait to welcome new clients to her chair!
Check out her work on instagram @glamxmadelynraye
Presley Varella
Presley grew up in the Hanahan area and hopes to move back soon, but currently lives in Summerville, SC. She has a degree from Trident Tech in cosmetology as well as accounting.
Licensed in both esthetics and cosmetology, Presley has passion for hyping up others and wants every client to leave feeling exceptionally better than when they walked in! She has a heart for skin care and gives the most amazing, relaxing facials. Presley loves all aspects of hair, but excels with children from all her years working in a day care. She’s also great with men’s cuts! Follow her on instagram @_.knot._.just._.hair._
Reagan Ladd
Reagan recently moved here from Kentucky. She received her business degree and then shortly after attended Paul Mitchell the school for cosmetology.
She is passionate about bridal & special events hair, blonding, lived-in color, and cuts. Her main goal is to help her clients feel comfortable and beautiful every time they sit in her chair.
Check out her instagram @hairbyreaganladd to see some of her work!
Riley Marett
Riley is from Black Mountain, NC and moved to Charleston in 2023. She attended Paul Mitchell here in Charleston!
She loves doing blondes, lived-in looks, cuts, and makeup. She has a passion of serving others and being someone you can count on. She can’t wait to see you in her chair!
Check out her insta @rileybrookebeautyy
“I can’t recommend Ashley and Kristen enough! Ashley is a master at her craft. She & Kristen go above & beyond every time and always make sure you leave feeling AND looking your best!”
— Client Review